On October 8, the world’s leading plastics exhibition — K 2025 International Plastics and Rubber Trade Fair — kicked off in Düsseldorf, Germany. Under the theme “Level Up! Your Advantage”, Haitian International made a grand appearance at Hall 15, Booth A57, showcasing its comprehensive “Injection Molding +” solutions. With multidimensional technological innovations, Haitian empowers customers worldwide to achieve all-round value enhancement.

On the opening day, the Haitian International booth welcomed a continuous stream of professional visitors and technical experts, engaging in lively face-to-face discussions with Haitian’s team on process details. Haitian engineers, professional and attentive, moved between machines explaining key parameters and turning technical data into service commitments, allowing visitors to experience the powerful rhythm of intelligent manufacturing in real operation.

At this year’s exhibition, Haitian International focused on four key industries — packaging, medical, automotive, and optical — presenting five intelligently designed application scenarios. Through multidimensional displays of production efficiency, flexible integration, digital intelligence, and industry expansion, the company guided visitors into a new vision of smart manufacturing.

Stepping into the booth, the two world premiere packaging models — Zhafir Zeres F all-electric packaging machine and Haitian Mars F PRO servo-hydraulic high-speed machine — immediately became the highlight of the show. With their exceptional performance, they drew crowds of visitors who witnessed the technological innovation and performance leap in the packaging industry.

The Zhafir Zeres Series medical injection molding solution for COC syringe barrels showcased full-process traceability, highlighting the cleanliness and precision demanded by the medical industry and drawing strong interest from professionals exploring collaboration opportunities. Meanwhile, the Haitian Jupiter two-platen machine’s “one-step molding” technology for automotive exterior parts also became a major highlight of the show, earning high praise from visitors for its outstanding performance in improving production efficiency and product consistency.

At the same time, Niigata’s all-electric vertical injection molding machine made its debut at the show, presenting a new solution for optical insert molding. The exhibit opened up new possibilities for high-precision molding and drew strong attention from industry professionals, who watched closely and nodded in appreciation.

In addition, high-precision CNC machines and integrated automation solutions from Haitian Precision and Haitian Smart Solutions were also showcased, presenting a comprehensive “Injection Molding +” system solution. Together, they demonstrated Haitian Machinery’s deep expertise and forward-looking innovation in the field of intelligent manufacturing.

From the outstanding performance of individual machines to the flexible integration between systems and the development of a complete industrial ecosystem, Haitian Machinery is driving a full value-chain upgrade for customers worldwide. Through cross-field synergy, systematic innovation, and turnkey solutions, the company transforms its philosophy of “Creating Value, Expanding Advantage” into tangible benefits for its global partners.

K 2025 will continue until October 15. In the days ahead, Haitian International will remain open and welcoming at Hall 15, Booth A57, greeting all industry peers committed to progress and technological advancement. We look forward to your visit — or to your continued attention to our online coverage.

No matter how you reach us, Haitian International remains dedicated to the same focus and respect — turning every injection, every set of technical parameters, and every traceable record into a lasting mark of efficiency, quality, and sustainable advancement in your factory.

On July 9, Haitian Indonesia officially opened its Semarang Application Center. Over 50 key local customers and partners gathered to witness this milestone in strengthening regional technical service capabilities.

The newly launched Semarang Application Center integrates mold testing services, a high-turnover spare parts inventory, and ready-stock injection molding machines—offering customers a one-stop solution for immediate testing, verification, and delivery. As a key initiative in Haitian’s Southeast Asia strategy, the center aims to energize Indonesia’s plastics industry with fast response and full lifecycle support.

At the opening event, two flagship machines became the center of attention. The Haitian MA3800H/PRO demonstrated the efficient production of takeaway containers, earning high praise for its stable injection performance and energy-saving design. Meanwhile, the MA1600GII showcased its precision and operational excellence through a dry cycle display. Guests were drawn to the live demonstrations, many stopping to watch and capture the moment with photos.

At the event, Mr. Tao, General Manager of Haitian Indonesia, delivered a speech outlining the company’s development strategy for the Indonesian market. He emphasized that the Semarang Application Center will serve as a key link in leveraging Haitian’s strengths in technology, service, and innovation. With a more professional approach and faster response capabilities, Haitian Indonesia aims to become a vital bridge—connecting with customers, serving the market, and continuously creating value for the local plastics manufacturing industry.

Following that, Mr. Luo Jun, Manager of the Semarang Center, reviewed the development journey of the service site and highlighted the current team’s strengths. The center is now equipped with a professional technical support team and a high-turnover spare parts inventory. It also offers a three-year free maintenance policy for injection molding machines and a two-year free parts replacement policy. In addition, the center will provide customers with professional training in equipment maintenance, servicing, and process optimization.

After the opening ceremony, the Haitian Indonesia team engaged in in-depth discussions with customers on market trends, industry needs, and process optimization. The launch of the Semarang Application Center marks a further step in strengthening Haitian’s localized service network in Indonesia. Haitian remains committed to continuous investment, leveraging technology and service excellence to build an efficient service network across the country—working hand in hand with Indonesian partners to shape the future of the plastics industry.

Behind this remarkable growth is a long-term partnership that spans continents — a quietly evolving story of mutual success between “Intelligent Manufacturing in China” and Turkey’s thriving industrial landscape.

STF FILTER’s journey with Haitian International began in 2010, at a time when the company faced the challenges of scaling up production. As a pioneer in agricultural irrigation components, STF FILTER understood that production efficiency and equipment reliability were the keys to global market competitiveness. After extensive market research, Haitian’s injection molding machines stood out for high precision, low energy consumption, and exceptional durability — entering STF FILTER’s production line for the first time. This strategic decision laid a strong foundation for STF FILTER’s ability to mass-produce tens of millions of components annually and marked the beginning of a partnership that would span more than a decade.

Today, STF FILTER’s factory operates 40 Haitian injection molding machines, playing a crucial role in meeting strong market demands across Europe, the Middle East, and Africa. Haitian’s brand influence has grown rapidly in Turkey, with local market share now exceeding 60%, solidifying its position as an industry leader.

As global demand for smart agricultural irrigation continues to rise, STF FILTER has entered a new phase of technological upgrade. Just a month ago, the company expanded its equipment fleet by adding four Haitian MA1600V and four MA2500V high-performance injection molding machines.

Haitian Plastics Machinery recently held a signing ceremony with TÜV Rheinland (Shanghai) Co., Ltd. to launch a strategic collaboration focused on dual carbon goals. The partnership aims to accelerate Haitian’s green transformation and manufacturing system upgrade, in response to the global demand for sustainable development.

At the signing event, Mr. Fu Nanhong, Director of Haitian Research Institute and Technical Director of Haitian Plastics Machinery , represented the Group and signed the agreement with TÜV Rheinland. The two sides committed to leveraging their respective strengths in manufacturing expertise and technical services to build end-to-end green solutions—from product design and production to supply chain management—supporting Haitian’s continuous green upgrade.

In light of the global green development trend, the dual carbon goal has become a key strategic direction for sustainable business. This cooperation will involve a series of critical projects including machinery carbon footprint assessments, organizational carbon inventory, and the development of a carbon footprint calculation platform, aiming to comprehensively enhance Haitian’s carbon management capabilities and gain a competitive edge in green manufacturing.

Haitian Plastics Machinery has long been committed to corporate social responsibility and promoting sustainable manufacturing. The strategic partnership with TÜV Rheinland will empower Haitian to deliver more competitive green products and services, setting a new benchmark for intelligent green manufacturing and contributing significantly to the realization of dual carbon targets.

On May 20, 2025, the fully automated turnkey bumper production project—jointly developed by Leapmotor’s Resin Production Division and Haitian Plastics Machinery—was officially commissioned. As the second fully integrated solution delivered to Leapmotor, this project is centered around Haitian’s self-developed HA41000-28900 ultra-large injection molding machine. The solution integrates full-process automation, marking the successful completion and production launch of Phase I, and establishing an intelligent closed-loop production cycle from raw materials to finished bumpers.

At the commissioning ceremony, Zhang Guangyin, General Manager of Leapmotor’s Resin Production Division, joined Xu Bin, Deputy General Manager of Haitian’s Global Industry Line, Liu Lizhu, Sales Manager of Northern Zhejiang Region, and Hu Haibo, Key Account Service Manager, to jointly launch the production line.

Phase I includes three HA33000-20200 systems and one HA41000-28900 system from Haitian. Each solution is equipped with automation technologies such as mold changing carts, magnetic platens, six-axis robots, gate cutting systems, automatic weighing, jig exchange platforms, laser marking, AGV transport, and automated warehousing. This enables fully intelligent production from material feeding and precise molding to downstream processing.

This partnership represents a powerful synergy between two industry leaders. Haitian’s cutting-edge injection molding and automation solutions have empowered Leapmotor’s bumper production, while Leapmotor’s forward-looking vision and manufacturing demands have created new opportunities for Haitian’s technical innovation. With the growing market demand for lightweight and personalized EV components, both parties will deepen their collaboration to explore the application of ultra-large injection molding systems in structural body parts, driving China’s smart manufacturing further up the global value chain.

Senior Leadership Gather to Witness a New Beginning

On May 16, 2025, Haitian Group and Haier Smart Home Co., Ltd. (hereinafter referred to as “Haier Smart Home”) officially held a signing ceremony for a global strategic cooperation agreement at the Haier Ecosystem Brand Center. This event marks a new milestone in their 30-year partnership, expanding into a broader global strategic collaboration.

Mr. Zhang Jianfeng, Chairman and President of Haitian Plastics Machinery Group, attended the signing ceremony together with Mr. Ye Jingbo, Assistant President and General Manager of the China Region, Mr. Mao Yucheng, General Manager of the North China Region, Mr. Chen Bing, General Manager of the Qingdao Branch, and Mr. Chen Yilong, Deputy General Manager of the Qingdao Branch. From Haier, the event was graced by Mr. Li Huagang, Senior Vice President of Haier Group and Chairman & President of Haier Smart Home, Mr. Li Yang, Vice President and Global Head of Procurement at Haier Smart Home, Mr. Liu Xiaobo, General Manager of the Washing Appliance Supply Chain, and Ms. Wang Rongmei, General Manager of Indirect Procurement. At the ceremony, Mr. Zhang Jianfeng and Mr. Li Huagang signed the strategic cooperation agreement on behalf of Haitian and Haier respectively, officially launching a new chapter in their partnership.

Powerful Partnership: Focusing on Smart Manufacturing and Customized Services

As leaders in the field of equipment manufacturing and smart home ecosystems, Haitian and Haier will deepen their integration of advanced technologies such as intelligent manufacturing, big data, and artificial intelligence. The partnership aims to explore customized services that meet full-scenario user demands and to jointly build a co-creative and mutually beneficial ecosystem. Haitian will provide Haier with world-class technical support and efficient supply chain services, leveraging its global network to support Haier’s localized smart manufacturing and agile response in overseas markets. Additionally, the two parties will cooperate on talent development, jointly cultivating skilled professionals in intelligent manufacturing to accelerate the implementation of ecosystem capabilities.

Three Decades of Trusted Collaboration，Advancing Global Ecosystem Co-Creation

Since Haier purchased its first Haitian injection molding machine in 1995, the two companies have built a close partnership spanning three decades. To date, Haitian has delivered over 500 high-performance injection molding machines to Haier and has been recognized with multiple honors, including the “Global Partner Award.”Going forward, Haitian will continue to support Haier in building intelligent and connected factories, and in establishing a digitalized and intelligent production system. This upgraded strategic collaboration will further integrate the global resources of both parties and lay a solid foundation for jointly building a “one-stop intelligent manufacturing service chain” in international markets. In the future, Haitian and Haier will deepen their cooperation and explore new paths in intelligent manufacturing and customized services—delivering higher-quality, more efficient experiences to customers around the world.

In April 2025, Haitian Brazil received the “Best Partner” award from Midea Industrial Brazil (hereinafter referred to as “Midea Brazil”) in recognition of its efficient execution and comprehensive service capabilities in smart manufacturing projects. This recognition not only reflects the strong collaboration between the two companies, but also highlights the growing global strength of Chinese manufacturing enterprises.

Amid the wave of globalization, Chinese manufacturers are breaking new ground in overseas markets with solid capabilities. As a leading brand in injection molding equipment, Haitian International has joined forces with home appliance giant Midea Group to deepen their presence in the Brazilian market. Powered by technological innovation and localized strategy, the two companies are jointly opening a new chapter in South America’s industrial development.

Since its establishment in 2004, Haitian Brazil—one of Haitian International’s wholly owned overseas subsidiaries—has been deeply rooted in the Brazilian market, focusing on high-performance products and efficient, localized services. Covering a land area of 12,000 square meters with 4,600 square meters of building space, the company currently operates with 16 regional sales representatives, 22 internal service teams, 10 regional service teams, and over 20 distributors. This structure forms a comprehensive service network that supports over 1,500 customers across South America. From complete machine supply to fully integrated system solutions, along with extensive mold testing and application support, Haitian Brazil stands out as the trusted partner for premium manufacturing projects.

Backed by Midea Group’s global strategy, Midea Brazil has established a new manufacturing facility in Pouso Alegre. With an investment of over RMB 700 million, the plant covers 270,000 square meters, including more than 70,000 square meters of built-up area, and features two core business units focused on washing machines and refrigerators. The factory integrates a wide array of digital production technologies and cutting-edge innovations. The first batch of smart refrigerators began production in July 2024, followed by the trial production of top-loading washing machines in August 2024, both of which were simultaneously launched to the market. Serving not only the domestic market, these products are also exported to other countries across South America, positioning the facility as a major hub for smart appliance supply in the region.

The partnership began in early 2023, when Haitian Brazil was invited to bid for Midea’s Brazil refrigerator project, led by its Hefei division. In 2024, as Midea’s washing machine division expanded into the Brazilian market, Haitian Brazil—leveraging its high-performance equipment, swift service response, and two decades of local expertise—was selected as a strategic partner.

Faced with the demanding turnkey delivery of Phase I of Midea Brazil’s new factory, Haitian Brazil swiftly formed a dedicated technical service team to work in close collaboration with Midea’s project group. From the moment the machinery and utility systems—including water, electricity, compressed air, and raw material supply—arrived on site, Haitian’s team was fully engaged in intensive installation and implementation.

Through ongoing collaboration, real-time adjustments to construction plans, and continuous technical refinement, the two teams worked tirelessly for over three months. This led to the successful completion of Brazil’s first locally executed turnkey project, integrating injection molding, centralized material feeding, and utility systems—setting a new industry benchmark for efficiency. The achievement showcased Haitian Brazil’s technical strength and laid a solid foundation for Midea’s rapid expansion in the Brazilian market.

During mold testing, trial production, and the gradual ramp-up of low-volume output, Haitian Brazil provided full on-site support—from equipment commissioning and technical assistance to multiple rounds of employee training—ensuring stable and reliable line operation. As a result, Midea’s washing machine project achieved mass production ahead of schedule. The product’s outstanding value and smart features quickly captured the Brazilian market, with order volumes continuing to rise.

By 2025, Midea’s Brazil factory had achieved highly efficient dual-shift operations. Haitian’s injection molding machines and associated sub-projects stood out for their high precision, ease of use, and low failure rate—along with the Haitian service team’s consistent follow-up and proactive support—earning unanimous recognition from both Chinese and Brazilian teams at Midea. Less than three months after the Phase I delivery, Midea Brazil invited Haitian Brazil to initiate Phase II planning and began early deployment for Phase III and IV, signaling a deeper level of cooperation.

This collaboration has not only enabled Haitian Brazil to achieve breakthroughs in technology and service within large-scale integrated projects, but also accelerated Midea’s rapid expansion across the South American market. From early-stage alignment to deep mutual trust, the two companies have forged a strong partnership and lasting friendship—injecting powerful momentum into the growth of South America’s smart manufacturing ecosystem.

The “Best Partner” award from Midea Brazil is a strong endorsement of Haitian Brazil’s technical expertise and commitment. Moving forward, the two sides will continue to deepen cooperation in intelligent manufacturing and green production, leveraging innovation to drive the upgrading of South America’s home appliance industry and jointly writing a new chapter in the globalization of Chinese intelligent manufacturing.

From April 15 to 18, the Haitian South China Headquarter Open Week was held with great success. Under the theme of “Beyond Manufacturing,” the event attracted over 3,000 customers, partners, and investors from more than 20 countries, gathering at Haitian’s South China Headquarter in Shunde, Foshan to envision the future of high-quality development in the smart equipment industry.

At the welcome ceremony on April 17, Mr. Zhang Jianfeng, CEO of Haitian Plastics Machinery Group, delivered the opening address on behalf of the Haitian Group. He introduced Haitian’s comprehensive industrial chain and reaffirmed the Group’s strong commitment to deeply cultivating the South China market, aiming to provide customers across the Greater Bay Area with more comprehensive and high-quality services and support.

Opening speech by Zhang Jianfeng, President of Haitian Plastics Machinery Group

Mr. Shen Li, General Manager of Haitian South China, further unveiled the strategic significance of the South China Headquarters. As one of Haitian’s two major domestic hubs, the South China Headquarters spans over 500 acres with a planned investment of 5 billion RMB, featuring multiple advanced factories already in operation. By leveraging fully intelligent production lines, leading automation equipment, and a “1+N” management model, it has established a complete closed-loop ecosystem covering standalone machine delivery, integrated solutions, production, and talent development. It serves as a vital engine for Haitian’s leapfrog development in the Pearl River Delta.

Speech by Shen Li, General Manager of Haitian South China

Mr. Xiang Linfa, General Manager of Haitian Group Global Business Division, reviewed Haitian’s overseas expansion journey and presented the Group’s current overseas industrial and ecological network. He emphasized that Haitian remains firmly rooted in the machinery and equipment industry, focusing on customer application scenarios and continuously creating and extending value through outstanding products and a robust ecosystem, helping customers succeed in their respective markets.

Speech by Xiang Linfa, General Manager of Haitian Group Global Business Division

The Open Week featured a series of carefully curated activities, offering guests a comprehensive showcase of smart manufacturing excellence.

During the factory tours, guests visited the production workshops at the South China Headquarter, experiencing Haitian’s ultra-modern manufacturing syste, leaving a strong impression of Haitian’s production capabilities.

In parallel, a series of technical forums were held, bringing together industry experts to explore future trends and technological breakthroughs in plastics processing industry. These sessions provided valuable insights and strong support for the industry’s further development.

Although the 2025 Haitian South China Headquarter Open Week has concluded, the journey Beyond Manufacturing has only just begun. The event not only showcased Haitian’s profound expertise and outstanding achievements in smart manufacturing but also reaffirmed the company’s commitment to working hand in hand with global partners to shape the future of intelligent manufacturing.

As a key pillar of Haitian’s “dual-center” strategy, the South China Headquarter is not only a technological stronghold for smart manufacturing but also an innovation engine for ecosystem collaboration. Going forward, the Haitian South China Headquarter will continue to integrate R&D, production, and talent development, accelerating the transformation of innovation into practical value for customers. Haitian will maintain an open mindset, leverage its solid technological foundations, and strengthen its smart ecosystem, joining hands with global partners to drive innovation and further create more value for the customers and partners.

From March 24 to 28, South America’s largest plastics industry event, PLÁSTICO BRASIL 2025, was held at the São Paulo Expo Center in Brazil, attracting nearly 1,000 exhibitors and 45,000 professional visitors from around the world. Haitian International showcased a range of innovative solutions, aligning its achievements in smart and green technologies with the specific needs of the South American market and drawing widespread industry attention.

Throughout the exhibition, Haitian International’s booth remained a hub of activity, with South American buyers stopping to observe the machines in operation and engaging in in-depth discussions with technical experts about potential collaborations. This lively atmosphere of precise demand-supply matching vividly reflects Haitian’s two decades of deep cultivation in the South American market.

On-site, Haitian International presented three key machines targeting core application sectors: packaging, automotive, and consumer goods. Each machine highlighted distinctive technical strengths closely aligned with industry needs.