On October 8, the world’s leading plastics exhibition — K 2025 International Plastics and Rubber Trade Fair — kicked off in Düsseldorf, Germany. Under the theme “Level Up! Your Advantage”, Haitian International made a grand appearance at Hall 15, Booth A57, showcasing its comprehensive “Injection Molding +” solutions. With multidimensional technological innovations, Haitian empowers customers worldwide to achieve all-round value enhancement.

On the opening day, the Haitian International booth welcomed a continuous stream of professional visitors and technical experts, engaging in lively face-to-face discussions with Haitian’s team on process details. Haitian engineers, professional and attentive, moved between machines explaining key parameters and turning technical data into service commitments, allowing visitors to experience the powerful rhythm of intelligent manufacturing in real operation.

At this year’s exhibition, Haitian International focused on four key industries — packaging, medical, automotive, and optical — presenting five intelligently designed application scenarios. Through multidimensional displays of production efficiency, flexible integration, digital intelligence, and industry expansion, the company guided visitors into a new vision of smart manufacturing.

Stepping into the booth, the two world premiere packaging models — Zhafir Zeres F all-electric packaging machine and Haitian Mars F PRO servo-hydraulic high-speed machine — immediately became the highlight of the show. With their exceptional performance, they drew crowds of visitors who witnessed the technological innovation and performance leap in the packaging industry.

The Zhafir Zeres Series medical injection molding solution for COC syringe barrels showcased full-process traceability, highlighting the cleanliness and precision demanded by the medical industry and drawing strong interest from professionals exploring collaboration opportunities. Meanwhile, the Haitian Jupiter two-platen machine’s “one-step molding” technology for automotive exterior parts also became a major highlight of the show, earning high praise from visitors for its outstanding performance in improving production efficiency and product consistency.

At the same time, Niigata’s all-electric vertical injection molding machine made its debut at the show, presenting a new solution for optical insert molding. The exhibit opened up new possibilities for high-precision molding and drew strong attention from industry professionals, who watched closely and nodded in appreciation.

In addition, high-precision CNC machines and integrated automation solutions from Haitian Precision and Haitian Smart Solutions were also showcased, presenting a comprehensive “Injection Molding +” system solution. Together, they demonstrated Haitian Machinery’s deep expertise and forward-looking innovation in the field of intelligent manufacturing.

From the outstanding performance of individual machines to the flexible integration between systems and the development of a complete industrial ecosystem, Haitian Machinery is driving a full value-chain upgrade for customers worldwide. Through cross-field synergy, systematic innovation, and turnkey solutions, the company transforms its philosophy of “Creating Value, Expanding Advantage” into tangible benefits for its global partners.

K 2025 will continue until October 15. In the days ahead, Haitian International will remain open and welcoming at Hall 15, Booth A57, greeting all industry peers committed to progress and technological advancement. We look forward to your visit — or to your continued attention to our online coverage.

No matter how you reach us, Haitian International remains dedicated to the same focus and respect — turning every injection, every set of technical parameters, and every traceable record into a lasting mark of efficiency, quality, and sustainable advancement in your factory.

Since its introduction in 2006, Haitian’s MA Series has sold more than 300,000 times, which makes it the best-selling servo-hydraulic energy-saving injection molding machine in the world and the main model of Haitian International.

With the 3. Generation Technology the new Mars Series combines various innovations in the field of hardware and software, for example the new optimized high-drive servo-hydraulic power system combined with intelligent motion control technology to enable full closed-loop control of the injection process, improving injection accuracy and making the machine even more efficient.

Xinzhihong Electric Co., Ltd.

Due to the remarkable energy-saving efficiency and stable characteristics of the MAIII Series, as well as the greatly improved intelligence of the machine, it has been widely appreciated by customers. In particular, it has shown excellent performance in the production of small home appliance parts. Xinzhihong, a manufacturer of small home appliances, is a loyal user of Haitian MA3.

Since its establishment in 2013, Xinzhihong Electric Co., Ltd. has always been dedicated to the manufacturing of household appliances and parts. It is the main plastic parts supplier of Bo Ling Electric and other major European and American first-tier home appliance brands. Its product line covers many fields such as soybean milk machines, coffee machines and blenders.

From the persistent pursuit of quality and efficiency, Xinzhihong Electric has been developing remarkably fast. From 15 machines in the beginning to 95 machines in the whole line now, the development momentum cannot be underestimated. Today, 240 million plastic parts are assembled every month in the factory of Xinzhihong Electric.

This year, in order to accelerate the expansion of market share and improve product quality, Xinzhihong Electric has purchased 45 MAIII machines from Haitian International making it their main model. Equipped with servo manipulators and dehumidification drying automatic feeding system, the injection molding workshop for small household appliances of Xinzhihong has realized efficient production.

Talking about the advantages of MAIII, the supervisor in charge of Xinzhihong said, “The MAIII shows super high intelligent performance! At the same time, it still maintains high efficiency and energy savings, especially the upgrading options from universal to quick automation interface, make the operation very easy. After integrating the MAIII in our production automation, our output rate has greatly improved while the return on investment has been substantially increased.”

Fueling home appliance market

In 2020, under the requirements of epidemic prevention and home isolation, the sales of small household appliances on e-commerce platforms grow rapidly, and the home appliance industry saw an exciting outbreak.

Zhang Wenxue, Yuyao regional sales manager of Haitian International said that local companies have rapidly expanded their production capacity to seize the market, which has led to the rising demand for injection molding machines. 2020’s Outstanding performance of Yuyao was driven by the booming development of small appliance market. At the same time, along with the explosive growth of demand and shortage of injection molding machine, customers were more concerned about the delivery time than the price. The new situation has made us to change our mindset and make sufficient pre-market preparation. Now, we actively help our customers to do purchase planning ahead of time, coordinate production capacity planning and market layout.